Frequently Asked
Questions
Q 1. What types of properties can I refer?
Q 2. Can I be actively involved with the referral after
assignment?
Q 3. Can I request the sales associate I want to work with my
customer?
Q 4. How much can I earn as an active member with RNI?
Q 5. Do my referrals
always go to Coldwell Banker offices?
Q 6. Should I call an
agent or broker and assign my own referral?
Q 7. Do I have to keep
“office hours”?
Q 8. Can I aggressively
farm a neighborhood or contact expired listings?
Q 9. How do I generate referrals?
Q10. What do I say to
a potential buyer or seller?
ANSWERS:
1.
What
types of properties can I refer?
A. Any type of marketable
real estate anywhere in the United States,
2. Can I be actively
involved in the referral after assignment?
A.
We encourage you to be very actively involved with any referral
that we place. You will be given the
assigned agent’s name and contact information on your referral
confirmation. We also encourage you to
follow up with your customer to make certain they are getting the service they
deserve.
3. Can I request the sales associate I want to
work with my customer?
A. We will make every attempt to honor your
request for a particular associate.
However, the final broker placement is at the discretion of Referral
Network. We want to make certain your
customers get the best service and that the assigned broker agrees to pay our
fee.
4. How much can I earn as an active member with
Referral Network
A.
That depends on many
factors, including how many referrals that you send, the sales price, and the
referral fee that we are able to negotiate.
5. Do my referrals always go to Coldwell Banker
offices?
A.
We strive to place all
referrals with a trained and qualified associate. If we have a Coldwell Banker office or
another broker that is in our “network” of brokers, that will be our first
choice.
6. Should I call an agent or broker and assign
my own referral?
A.
No. Contact Referral Network and we will make the
contact for you. This way, we can avoid
any miscommunication that could cause you to receive a lesser referral
fee. We will protect your referral by
obtaining a confirmation signature from the assigned broker.
7. Do I have to keep “office hours”?
A.
Absolutely not. You will determine your own work
schedule. You can mix business with
pleasure by talking to relatives, friends and acquaintances. You can “work” while you are on vacation,
traveling or attending social events.
Have your business cards ready to hand out.
8. Can I aggressively farm a neighborhood or
contact expired listings?
A.
You must be careful when you
are soliciting business that you do not imply that you are actively listing or
selling homes. Remember also that you
must adhere to the State and Federal “Do Not Call”
laws, unsolicited fax and e-mail laws, and all consumer protection laws. Give us a call to discuss any marketing plans
you may have. We are always here to
help.
9. How do I generate referrals?
A.
The most effective marketing
tool is something with your name and contact information. We suggest business cards. Give them to all family members, friends and
acquaintances with whom you socialize.
Another effective activity is “networking.” Become active in community and professional
groups that encourage professional interaction.
10. What do I say to a potential buyer or
seller?
A.
Once you discover they need
real estate assistance, tell them that you are a “Referral Associate” and are
affiliated with a company that can assign a trained and experienced associate
to assist them. All you need is their
name, address, phone numbers and best time to call. Most importantly, however, you need their
permission to refer them.
Don’t forget that you
may have an opportunity for two referrals from each customer. If they are asking to be referred as a buyer,
don’t forget to ask if they have a home to sell. Just tell us when you call.